Entries by Urszula Urban
US shoppers behavior changes 2014
US shoppers behavior changes 2014 report presents a trend that we use mobile phones, smart phones and tablets in our purchasing journey.
Consumer reviews authenticity
Consumer reviews authenticity is really important factor to build your business and consumers’ trust. The below infografic from Baazarvoice presents very interesting data. Simply it is better not to hide controversial or negative opinions than delete or hide them. It is a business and sometimes it is so difficult to be prefect. There are also […]
Negative feedback is positive
Today, I read an interesting article on HBR about negative feedback. I don’t want to copy their thoughts, but I want to add my own. Negative feedback We are afraid of negative people, negative feedback, negative emotions, etc. I see it as a “positive trend” that it is not always positive and good for us […]