e-commerce – solutions, online shopping, ecommerce, Magento, OpenCart, Shopify, Mailchimp, ecommerce business model, ecommerce system with marketing automation, analytics
Estimated reading time: 6 minutes
Successfully delivering an e-commerce project is not an easy task. E-commerce project management is complicated and involves many potential challenges.
We have worked on several e-commerce projects in the last couple of years, and my client’s complexity was always difficult to understand.
We had to start with education and some initial planning first.
Very often, we get an inquiry that our potential client wants to have an online shop:
- he has an xxx budget, but
- there is no list of requirements – “please tell me what I need and what the best solution is for me.”
- only it should look beautiful and professional.
- it should have this and this payment gateway and this and this shipping method
- it has to be done in 1-2 months
There are some elements you need to consider once you decide to invest your time and money in a new online shop:
- Project planning and resourcing
- Stakeholder support and managing expectations
- Defining requirements, including integrations with CRM, ERP, marketing automation tools, and AI
- Supplier selection and service levels of support ( very often missed)
Consumers do not tolerate lousy web experiences anymore. You have to do it in the right way.
Small and medium businesses’ online shops
There will always be many constraints: time, money, and capacity. However, small businesses are the most flexible and adaptive to environmental changes.
The main problem is choosing the best platform and solution. Such a medium should be prepared for at least two years of operation.
Why?
- Hundreds of solutions can be used here.
- The solution should be flexible and adaptable to new conditions like social commerce, and POS sales
- start-ups don’t know what to expect from the solution, what basic features should be implemented
- It is difficult to migrate to a new platform from time to time and predict an increase in sales in the next 1-2 years.
Digideo helps analyze e-commerce solutions and propose the best one.
The next step is to choose the right supplier. You need to prepare the evaluation list with some essential points: secure, experienced, professional, reliable, registered, no debt, international, local, global, with support 24/7, days or not, etc.
Why is it so important? Our experience shows that many unreliable suppliers and freelancers can hurt your business. Recently, we helped our clients to fix security gaps and backdoors left by such developers.
Please remember that this is an insecure and dangerous situation for your customers. Someone can steal their credit card numbers and personal data.
Client-side professionals can play a significant role in the whole process:
- Find the right supplier for your business
- Manage internal expectations and set realistic expectations
- Deliver on time and on budget
- Deliver a return on investment – yes, it is a massive investment of time
Now we can start the project:
- collect requirements
- setting a project plan
- managing project
Supplier-side professionals play a crucial role during the whole project:
- Building credibility through a more customer-centric approach
- Reducing client churn, increase customer retention
- Delivering on time and budget
We help with all these steps. Please look at our project management offer.
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