What is Magento 2
Magento 2 is the best open-source content management system for e-commerce websites, and it was created in 2007. We think it is the best online open-source shopping platform nowadays.
In May 2018, Adobe announced that it would acquire Magento for $1.68 billion and integrate it into Adobe Experience Cloud, its Enterprise CMS platform. The acquisition was finalized on June 19, 2018.
Magento Market Share
According to research conducted by aheadWorks in 2017, Magento’s market share among the 30 most popular e-commerce platforms is about second place, 19-25% ( per segment). Shopify is the leader now( especially for small shops).
- Magento stores increased by 4.5% quarter-over-quarter in 2022 Q4
- Magento has been listed as 1 of the ten leading E-commerce platforms worldwide for 2021.
- More than 270,000 merchants choose the Magento platform for their business.
- Most Magento users are in the US, with 59,739 websites on Magento 1 and 35,906 on Magento 2.
- Currently, Magento powers 1.2% of websites on the Internet.
- Magento handles $155 billion (USD) worth of transactions each year.
This is why our customers choose Magento for their shopping platform and the Digideo e-commerce agency to build, develop, and expand their eCommerce businesses.
Why Magento 2 is the best platform for SMB
- many versions available: open source Magento 2 Community, Magento Commerce, part of Adobe Commerce Cloud, Business Intelligence Pro, Order Management, B2B
- eBay is based on Magento
- hundreds of built-in eCommerce features that other platforms don’t have
- many free-of-charge or very low-cost valuable extensions and plugins
- many good developers globally due to PHP, MySQL, and Zend framework usage
- many ready, good, responsive templates are available for free or below $100
- frequent security updates
- easiness to integrate with 3rd party software via API
High level Magento 2 features
- multistore in one click
- multi-language versions in one click
- easy to edit pages, blocks, product data
- simple, configurable, virtual, downloadable, with custom options, and grouped products
- inventory management or synchronization with ERP
- Advanced Pricing rules are set up: product tiers, by a different type of customer, etc.
- coupons
- newsletters,
- related products, upsell products, x-sell products
- promotions
- moderated customer reviews
- built-in layered navigation with possibilities to easily filter products by color, size, prices, etc
- one-page-checkout
- many shipping options: free shipping, UPS, DHL, etc.
- There are hundreds of payment gate options globally, such as credit cards, PayPal, Authorize.net, etc.
- SEO optimized – but still needs your work to update all meta tags and alt tags